Cerda-Zein

Sales

Buying or selling, with someone who knows the streets.

Strategy, preparation, and negotiation handled by people who live and work here. From first showings through close, every step is run by a senior agent — not handed off.

For sellers

Your home is not competing against the market — it's competing for attention. The first showing happens on a phone, not at the front door.

  • Preparation, staging, photography, pricing — every decision before launch impacts the result
  • Pricing strategy grounded in current Alameda comps
  • Marketing across MLS, syndication, and social — built for screen appeal
  • Positioned to attract the strongest buyers, create competition, and negotiate from strength

For buyers

Buying a home isn't about seeing more properties — it's about making better decisions. The buyers who win usually aren't the ones with the most money; they're the ones with the most conviction.

  • Clarity first — what you're trying to achieve, what matters most, where you'll compromise
  • Off-market and pre-list access through our owner network
  • Disclosure review, inspections, and contingency strategy
  • Ready to recognize the right property, pursue it, and win it when the market moves fast

Marketing is expected. Strategy is the difference.

We don't market properties — we position them. Anyone can take photos, put a home on the MLS, and hope the market does the heavy lifting. We identify the opportunity, build the strategy, create the leverage, and negotiate from a position of strength.

Buying

Search the East Bay MLS.

Browse the full active market — beyond our own inventory — by neighborhood, city, or school zone.

Selling

What's your home worth?

Get a quick estimate of your home's market value. We'll follow up with neighborhood-specific context if you'd like.

Thinking about selling, or starting a search?

A 20-minute conversation usually clarifies more than a week of online research. No pressure, no commitment.

Let's talk more or call (510) 522-5888